Featured Blog Posts (147)

* Pricing, Formulas & HOW-TO >>>

Added by BTC on May 23, 2017 at 11:17am — No Comments

* HOW-TO, Formulas & Pricing >>>

Added by BTC on February 1, 2017 at 12:40pm — No Comments

Pricing, Formulas & HOW-TO ...

Added by BTC on August 24, 2016 at 2:21pm — No Comments

Dusty Rose: Formulas, Pricing & HOW-TO

Added by BTC on July 12, 2016 at 3:47pm — No Comments

Beachy Bronde Ombre: HOW-TO + Formulas >>>

Added by BTC on June 21, 2016 at 11:03am — No Comments

HOW-TO, Pricing & Formulas ...

Added by BTC on June 6, 2016 at 10:12am — No Comments

NEON LIGHTS ... Formulas, Pricing & HOW-TO!

Added by BTC on May 19, 2016 at 12:19pm — No Comments

SHADOW ROOT: HOW-TO, Formulas & Pricing >>>

Added by BTC on April 25, 2016 at 10:14am — No Comments

HOW-TO: Veil Color Technique

Added by BTC on April 12, 2016 at 12:31pm — No Comments

WATCH THE ENTIRE 2016 Stylist Choice Awards... Our SWEET 16 Birthday Party!

Over 5,800 hairdressers packed into The Chicago Theatre this weekend for Stylist Choice Awards and BTC "On Tour" over 2 days.

Added by BTC on March 17, 2016 at 3:21pm — No Comments

Ombré Shadow... Formulas & HOW-TO >>>>

Added by BTC on February 23, 2016 at 2:41pm — No Comments

HOW-TO: Price Vivid Colors

Added by BTC on January 25, 2016 at 8:42am — No Comments

HOW-TO: Guy Tang's Tropical Sunset Melt

Added by BTC on January 8, 2016 at 10:59am — No Comments

9 Brilliant Tips...

Added by BTC on November 6, 2015 at 6:53am — No Comments

* HOW-TO: S-Wave With A Flat Iron...

Added by BTC on October 29, 2015 at 1:27pm — No Comments

* HOW-TO: Classic Angled Bob

Added by BTC on October 7, 2015 at 7:44pm — No Comments

GUY TANG! 2 WEEKS AWAY! Just a few tickets left!

Added by BTC on September 11, 2015 at 5:58pm — No Comments

HOW-TO: Pink Shadow Root Cut & Color

Added by BTC on August 11, 2015 at 1:54pm — No Comments

* What You Should Know....

Added by BTC on August 5, 2015 at 12:50pm — No Comments

Cut Blow-dry Time In Half!

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Pulp Riot has taken Instagram by storm—their message, products and influencers have created a brand that stylists everywhere just can’t get enough of. Making their debut on the COLOR stage, they talked through some of Instagram’s newest and hottest color techniques and then demoed a few cut and styles to show off that sweet, sweet Pulp Riot color. #behindthechair #thebtcshow


Just as the solar eclipse made its way over Austin, the Kenra Professional team took the BTC stage for their sixth year in a row. And, as one of the only teams to be with us since the beginning, they made the stage their own and hit us with bomb color tips and celeb-worthy upstyles. Laken Rose, @hairandmakeupbysteph, Cassie Siskovic and David Lopez talked the importance of products, getting creative without always having to prelighten and perfecting your styling skills. #behindthechair #thebtcshow


Joico brought together haircoloring masters Vivienne Mackinder and Mark Minetti and social media stars @stylistricardosantiago, @philipring and @larisadoll for a presentation overflowing with color. So many models. So many formulas (which will all be up on behindthechair.com later this week!). So much education. First, Vivienne, Ricardo and Mark shared tips on how to complement different face shapes and use haircolor to contour. Ricardo shared his favorite rose gold formula (which he says is still his most-requested color in the salon) and Mark demoed an amazing peachy blonde. Then, Larisa and Phil shared a new color technique they’ve been working on for three months JUST for our show! #behindthechair #thebtcshow

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